Agriculture
The face of agriculture in the UK is changing.
On the one hand advances in technology and communications have stepped up the pace of business, on the other the accelerating global demand for food and the drive to deliver more from less bring increasing pressures.
Today, farmers and agricultural businesses need to communicate more widely – within their communities and to consumers and supply chain businesses. Set against the changes which are sweeping through the industry, doing this effectively is critical.
After years of neglect, agriculture is once again making the headlines, not all of them good ones. But pressures on food production remain and are set to intensify putting the spotlight on farmers to deliver consistently, reliably and economically. Throw in unpredictable elements like the weather and the rising cost of energy and other essential commodities, and here is an industry which needs to make its case locally and nationally in an increasingly commercial marketplace.
Camargue advises farmers and the wider agricultural industries on media campaigns to build a positive profile amongst target customers and on strategies for community engagement and consultation around new development on farms.