“Camargue understands our diverse sector and the challenges we face both within the community and on the national stage. The team’s advice helps us consistently to feature as a sector commentator, as well as sending out the right messages to the communities we serve.”
Sandra Spence, Chief Executive, BCHG
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Communicating the benefits of a diverse offer
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A corporate voice alongside local headlines
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Video production and copywriting
BCHG
Creating local dialogue
Registered Provider, Black County Housing Group (BCHG) is breathing new life into the communities that it serves in the Black Country and Birmingham, providing local residents with quality housing choice, new employment opportunities and care services.
Communicating the benefits of this diverse offer to local communities, as well as reaching the organisation’s regional and national sector influencers requires a creative and impactful PR campaign.
Camargue provides BCHG with a media relations capability that is able to help generate local headlines as well as providing the organisation with a corporate voice in the social housing and national media.
We create awareness of local employment services through to providing high level commentary on the Government’s zero carbon housing policy. The PR programme has now transcended just media work and has seen us produce a DVD to help communicate a new maintenance programme for residents as well as copywriting annual reports.
